So, listen, I’ve been down the perfume dupe rabbit hole more times than I care to admit. Let’s be real, who *isn’t* trying to smell like a million bucks without actually *spending* a million bucks? Enter: Fine’ry, the Target brand that’s been pumpin’ out these designer-inspired scents like nobody’s business. And the one everyone’s buzzing about? “The New Rouge.”
The whole gist? It’s supposed to be a dupe for Maison Francis Kurkdjian’s Baccarat Rouge 540 – you know, *that* super expensive, iconic fragrance that smells like fancy cotton candy and money (or so I hear, because I haven’t actually smelled the real deal myself, oops!).
Now, I’m seeing mixed reviews, which, let’s be honest, is *always* the case with dupes. Some peeps are saying it’s a dead ringer – a perfect match that’ll have you fooled. Others are saying it’s just… *similar*. Like, distant cousins, maybe. And then there are the folks (me included, potentially?) who are saying the longevity just isn’t there. Like, it smells great for, I dunno, an hour or two, and then *poof* – it’s gone. Which is kinda a bummer, right?
I read one person say they prefer the Oil Perfumery dupe over “The New Rouge.” Honestly, I’m intrigued. I might have to check that one out, ’cause I’m all about that long-lasting scent, you know? I want to smell good *all day*, not just for the first coffee run.
And then there’s the whole subjective smell thing. Apparently, “The New Rouge” has notes of saffron and jasmine, which sounds lovely. But, like, *how* lovely? Does it actually capture that magical BR540 vibe? Is it too floral? Too spicy? I NEED TO KNOW.
Honestly, I think the best way to figure this out is to just head to Target and give it a sniff myself. I mean, for $30, it’s not *that* much of a risk, right? And hey, even if it’s not a perfect BR540 dupe, maybe it’ll just be a nice, affordable perfume on its own.
Oh, and while I’m at Target, I’m gonna scope out their other dupes too. Someone mentioned Sundazed by Byredo being similar to their Magnetic Candy – that’s good to know! And I saw another mention of Not Another Cherry being a dupe for TF Lost Cherry… hmm, the possibilities are endless!
